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Impressum (Legal Notice)

A mandatory legal disclosure page (Impressum) for websites operating in Germany, Austria, and Switzerland, listing company registration details and responsible persons.

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Who needs it

Any website accessible in Germany, Austria, or Switzerland that is used commercially or journalistically.

What this policy covers

  • Company Legal Name
  • Registered Address
  • Contact Details
  • Commercial Register Entry
  • VAT ID
  • Responsible Person
  • Professional Supervisory Authority
  • Dispute Resolution

Quick facts

  • Required for all German commercial websites, even one-person businesses
  • Must be accessible within two clicks from any page
  • Social media profiles (LinkedIn, Instagram) also need Impressum
  • Fines are frequently issued by competitors via abmahnung (cease-and-desist) proceedings

Why getting this wrong is expensive

German courts issue injunctions and fines (up to €50,000) for missing or incomplete Impressum.

Status

Required by law

Risk if missing

Medium

Refresh cadence

When the law or your business changes

Average length

1 pages

Jurisdictions covered

DE, AT, CH

Legal basis

Telemediengesetz (TMG) §5, Medienstaatsvertrag (Germany), ECG §5 (Austria).

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PolicifyAI is a technology provider, not a law firm. The information on this page is for orientation only and is not legal advice. Generated templates are intended as a structured starting point for review by qualified counsel before publication.

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PolicifyAI is a technology provider, not a law firm. The information, templates, and automated outputs on this site are for general informational purposes only and do not constitute legal advice. Policies generated by PolicifyAI are software-assembled compliance documents designed to align with the requirements of relevant regulations — review by qualified legal counsel is recommended before publication. Use of this platform does not create a solicitor-client or attorney-client relationship.

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